What We Did

Brand Development
Advertising
Copywriting
Digital Channels
Marketing

The Seattle Sounders women's soccer team partnered with local foundation SoccerBuddies to attract and inspire young girls on and off the pitch. Our task was to create a messaging platform that would empower and motivate young girls. We also crafted multiple logo kits and a series of ads that could be used inside and outside of the Sounders eco-system. Along the way, we discovered there really is 'truth' in advertising. Sorry guys, but girls just don't dive!